Automatic Catalog Production
1. Drag 2. Drop 3. Print
Unparalleled Ease of UseThe on-demand catalog or catalogue data management and print publishing option in ImageDirector Media Asset Management is just one example of how Onison approaches simplicity in order to cut pre-production time and cost. Engineered for all sized businesses, this leading on-demand catalog automation platform can produce full color print catalogs, individualized catalogs, brochures, price lists, and PDF files while dramatically reducing costs over traditional catalog production methods. Being part of our enterprise-level Media Asset Management System, no other on-demand catalog automation system can match the management and security features of Onison's application platform. You can control access, editing, and catalog building rights down to the individual product and even to its variations. Sharing of product images and data has never been easier. Languages that are stored in the Product Information System (PIM) can individually be called for global, localized catalog production.
ImageDirector allows marketers to upload their product lists through the importer (Excel/CSV/API) into the fully integrated PIM (Product Information Management) in multiple local languages. The dataset will be placed into the specified product folder, and at the same time, a catalog project is automatically initiated. Sketches and photos can be merged to the data through a simple one-click operation as they become available. In the catalog project, the user can see the future layout and make corrections and amendments instantaneously. Data of individual files can be viewed and corrected in the PIM tab of each asset's edit window. Language versions can be compiled directly in the PIM, or they can be transferred individually through the importer. Once all the data is prepared and ready, the production of the catalog is a single click away.
The on-demand catalogue automation feature in ImageDirector is terminating a chain of pre-press costs and reduces time from months to minutes. This translates into significant competitive advantages for our customers as they get their full product lines to the market in a speedy manner. Catalogues can be updated at any time, thus allowing for cost effective seasonal and niche market catalogues within the confines of your branding guidelines.
The data output is template based according to the customer's instructions. A single template can contain an unlimited number of design layouts, thus allowing for unprecedented layout variations inside a catalog. Your organization remains in control of the branding rules, and there are no design limitations.
Even more, users with the respective access privileges can build template based on-demand catalogues at once without any desktop publishing software. The users can choose their products and are able to create individualized marketing materials on-demand from the catalog database that drives the variable data processing (VDP).
The data management capabilities of the on-demand catalogue production option support very large product books and also customer specific and smaller supplements on-demand.
The results are drastically reduced production time and minimized production costs while maintaining data accuracy and brand identity.
(Download sample catalogue generated by Onison)
The complete suite of Single Source for Brand Management.